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Big Data

How Big Data Improves Customer Segmentation Analysis For Email Marketers

Author Rehan IjazPosted on January 27, 2019March 15, 2019
A number of our contributors have discussed the role of big data in digital marketing. They have mostly focused on the benefits of using big data to bolster search...
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IT Security

Docker Image Security Requires a Layered Approach

Author Megan TotkaPosted on January 14, 2019
Scanning for vulnerabilities in software components has become one of the most important aspects in software development. Whenever we consume a component, it’s crucial to the release process for...
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Big Data

“Can My Business Survive Big Data?” 3 Tips So You’ll Never Have To Worry

Author Mohammad AliPosted on January 14, 2019
  Have you ever nervously asked yourself, “can my business survive big data?” Over the last few years, countless business owners and entrepreneurs have. “If we have data, let’s...
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Big Data

Big data: backbone of industrial revolution 4.0

Author Harshal LonarePosted on January 14, 2019
We are on the verge of facing a new era of industrial revolution 4.0. Thanks to quantum computing, 3D printing, artificial intelligence, robotics and the Internet of Things making it possible...
Big Data Marketing

25+ data driven tips for customer service teams to thrive [Infographic]

Author Rehan IjazPosted on January 10, 2019March 6, 2019
Customer expectations when it comes to customer service are getting higher every year, in fact, Microsoft reports that 54% of consumers report expecting exceptional customer service. This means that...
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Big Data

Evolving Role of Big Data in Legal Evidentiary Procedures

Author Rehan IjazPosted on January 5, 2019
  Big data has had a profound impact on the field of law. Some of the changes data has created have been overwhelmingly positive. However, Caryn Devins and two...
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CRM

Are These 4 Branding Mistakes Ruining Your CRM?

Author Rehan IjazPosted on January 3, 2019January 3, 2019
  Many seasoned marketers still remember using the Siebel CRM before the turn of the century. CRM tools have been around for a long time, but many marketers still...
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Artificial Intelligence IT

13 smartest AI-driven apps for iOS and Android

Author Rehan IjazPosted on December 30, 2018January 3, 2019
  As a child, I always used to dream about a personal electronic assistant which could keep up the conversation, wake me up, and remind me of everyday tasks....
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Analytics Marketing

Savvy Brands in Developing Economies Merge Analytics and Influencer Marketing

Author Rehan IjazPosted on December 30, 2018January 3, 2019
  Multinational companies have been investing more heavily in marketing analytics over the past few years. According to McKinsey, they have discovered that big data gives them a tremendous...
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Uncategorized

Looming Shortage of Cybersecurity Experts Poses Dangers to SMEs

Author Rehan IjazPosted on December 16, 2018
  The cybersecurity industry is facing a terrifying shortage. According to data from ISC, the global deficit of digital security professionals is 2.9 million. Sadly, this shortage is growing...

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