Category: Big Data

  • Here is how Netflix uses data to drive success (Infographic)

    With over 100 million subscribers, there is no doubt that Netflix is the daddy of the online streaming world. Netflix’s speedy rise to dominance has movie industry leaders taken aback – forcing them to ask, how on earth could one single website take on Hollywood? The answer – big data. One of the major success…

  • Here’s Why Python Is The Top Programming Language For Big Data

    Packt Publishing, publisher of software learning resources, has revealed the results of its 2018 Skill Up survey in a new report—including the top programming language for data. From what programming languages, frameworks, and libraries are most used, to job satisfaction and what it’s like to work in the software industry today, the report offers a…

  • Big Data and the Future of Accountancy

    Big Data and the Future of Accountancy

      Over the last several years, big data has created a lot of buzz in the business circle. The topic is wide and deep. Sometimes it is referred as analysis or data analytics. According to Harvard Business Review , Data Scientist is the sexiest job in this century. Thousands of data scientists are being hired…

  • These 5 Buzzworthy Big Data Trends Are Huge In 2018

    These 5 Buzzworthy Big Data Trends Are Huge In 2018

    According to a recent marketing report by Forrester Research, artificial intelligence (AI) is moving beyond the buzzword stage as organizational leaders start to realize the amount of work required to make significant use of the technology. The study notes notes that implementing AI to meet objectives requires precise deployment, planning, and governance. Despite this, the report…

  • Successfully Target Audience Segments Using Big Data Insights

    Successfully Target Audience Segments Using Big Data Insights

    More and more in the modern market, consumers are demanding personalized shopping experiences from brands. Delivering what they want means tapping into big data and using the details you discover to create marketing campaigns targeted at a granular level. Take Advantage of Details Thanks to big data, you can now track every action your customers…

  • Big Data &  GDPR: A huge opportunity for businesses to outshine competition?

    Big Data & GDPR: A huge opportunity for businesses to outshine competition?

    With the General Data Protection Regulation (GDPR) now implemented in the European Union, companies now find themselves in the midst of an unprecedented and challenging data landscape. The affect which GDPR may have on big data and the way companies use personal information may potentially be seismic. So where do we go from here? Onwards…

  • Data-Driven eCommerce Case Study: Cohorts and Segmentation

    E-commerce is a rapidly evolving field. It is growing at a remarkable pace, largely due to the evolution of big data. Segmentation is one of the biggest advantages that it offers. At Metrilo, we analyzed, tens of thousands of ecommerce platforms from shopify to magento. I would like to share some insights of Merry Hiking…

  • Digital Transformation Has Spurred an Unexpected Renaissance in the Age of Big Data

    Digital transformation is the next big thing in big data. It is being shaped by countless applications from Hadoop to the restructuring of data servers. IT outsourcing is becoming increasingly popular among companies and start-ups seeking support in the field of IT projects. It should not come as a surprise in such a fast-developing world…

  • How Big Data is Rewriting Academic Reporting Guidelines

    How Big Data is Rewriting Academic Reporting Guidelines

      A couple of weeks ago, scientific America published in insightful article about the impact of big data on academia. Catherine Brooks, the author of the piece, meet the bold claim that picked out is changing research guidelines in educational institutions across the world. What is the impact of big data? What new rules need…

  • Most companies still don’t understand big data and AI — and their potential?

    Most companies still don’t understand big data and AI — and their potential?

    For today’s business, leveraging the power of big data isn’t a nice option — it’s a clear necessity. For nearly every industry, from communications to energy, architecture to real estate, the power of big data to provide intelligent insight can’t be overstated. The fine-grained detail and big picture are both visible at this level, both…